US wine maker says it will no longer sell to the US amid US-China trade conflict
Posted On August 7, 2021
The global beverage company Bacardi USA Inc has announced it will stop selling to the United States after President Donald Trump ordered the border wall that was designed to keep out illegal border crossers.
Bacardi spokeswoman Nicole Stolz said the company was looking at options for its business in the US.
Bacardi is one of the most prominent wine companies in the world, with brands such as Domaine Saint-Germain, Domaine de Beaune, Pernod Ricard, and Côtes du Rhône.
Bacardis sales in the United Kingdom have fallen sharply in recent years, and in May the company’s British division, which owns about 20 percent of the brand, said it was considering laying off about 400 people.
“We have made it very clear to the White House that our business will be put on hold,” Stolzz said.
“It is time to put our full attention on the business of Bacardi, which is not about the border but about our shared values of family and culture.”
Bosch Group Inc, a French maker of sparkling wine, also said it would suspend its U.S. business.
In a statement, Bosch said it is “committed to working with the US government to achieve an outcome that is fair to all.”
The company’s decision follows a meeting in February between the White Trump administration and the company.
The meeting was held after Bacardi and several other major brands said they would not make sales to the Trump administration if it imposed a new border wall.
In a separate development, Trump announced a $1.6 billion investment by China in a Chinese-owned factory to make a line of wine products for the U.K. market.
Bacardis and other brands, including Pernou and Sauvignon Blanc, have said the Chinese company will not be making wine for the United Kingship because it would put them at a competitive disadvantage with European rivals.